Description

Responsibilities:

• Implement and manage advanced configurations in Google Tag Manager for tracking and analytics purposes.
• Set up advanced tracking and create custom reports in Google Analytics to provide actionable insights.
• Execute and optimize advanced Meta Pixel integrations for effective tracking and retargeting.
• Set up and manage offline conversions tracking and integrations using tools like Zapier, Meta, and Google Analytics.
• Develop and deliver custom reports using Looker, Google Analytics, and other reporting tools to analyze marketing performance.
• Optimize Meta Pixel for media buying strategies to enhance campaign performance.
• Track and integrate customer offline conversion data into digital campaigns.
• Implement and manage website tracking on platforms like WordPress, ensuring seamless integration with Meta, Google Tag Manager, and other relevant tools.
• Expertise in Meta, Klaviyo, WordPress, Google Analytics (GA), Google Tag Manager, Google Ads, Zapier, and HubSpot tracking.
   

Qualifications:

• Proven minimum experience of 2 years in marketing automation, with a strong focus on tracking and analytics.
• Excellent communication skills in English and project management skills.
• Deep understanding of digital marketing platforms and tools for tracking, reporting, and optimization.
• Strong analytical skills and the ability to translate data into actionable strategies.

Why us:

- Salary deposited directly into your bank account within the first week of every month.

- Company-wide observation of Bangladeshi and Canadian government holidays.

- Year-end 1-week long break marking Christmas and New Year.

- Bi-annual festival bonuses, after one year of completion. 

- Annual salary reviews based on your performance.

- Paid casual and sick leaves. (Eligibility condition applies)

- Inclusive, smart, and friendly office culture.